• The only jeweler in Tahoe offering in-house custom design

  • 20+ years of craftsmanship and jewelry expertise

  • 1,000's of custom pieces created

  • Redesigns and recreations of heirlooms and existing pieces

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One-of-a-Kind Creations, Designed Just for You

At Forever Rox Jewelry, every custom piece begins with your story. Whether you’re creating an engagement ring, designing a new pendant, or reimagining a treasured heirloom, our in-house jeweler John Roxburgh brings your vision to life with artistry and precision.

We are the only jeweler in the Lake Tahoe area offering full in-house custom design, completing over 15 unique custom projects every month — all handcrafted with uncompromising craftsmanship in our Incline Village workshop.

  • Custom Bridal Rings

  • Fashion Rings

  • Bracelets

  • Necklaces, Pendants & Chains

  • Earrings

  • Redesign Current Jewelry

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We also offer Jewelry Repairs for clients who just need their pieces fixed or cleaned, as well as Jewelry Appraisals and a stunning collection of Luxury Watches to explore while you wait. 

How the Custom Design Process Works

Consultation

Meet with our jeweler, John Roxburgh to share ideas, photos, and inspiration for john to draw up a rough draft.

CAD Design & Rendering

After the rough draft drawing, we’ll create a 3D digital design for your approval before production.

Gemstone Selection

Choose from our hand-selected collection of natural diamonds and gemstones, let us source you the perfect stones or use stones from your own jewelry.

Creation & Setting:

Each design is crafted with precision and care, with 80% or more custom pieces made in-house by our master jeweler, John Roxburgh, and select designs produced by our partners who meet the same exacting Forever Rox standards.

Final Presentation

Experience your finished piece — a one-of-a-kind design made exclusively for you.

Pickup or Insured Shipping

Local pickup in Lake Tahoe or secure shipping with Jewelers Mutual. All items are kept locked up in our safe until pickup.

Jewelry recreation and redesign Forever Rox Jewelry Lake Tahoe

Recreate or Redesign the Jewelry You Already Love

Have an heirloom or older piece that no longer fits your style? We specialize in redesigning, remaking, and recreating existing jewelry, transforming it into something entirely new while preserving its original sentiment. Whether you’d like to modernize a vintage setting, repurpose old diamonds, or create a fresh design inspired by your favorite piece, we will guide you through every step.

Proudly Serving Lake Tahoe & Beyond

We offer custom jewelry design and recreation services throughout Incline Village,Tahoe City, Truckee, South Lake Tahoe, Reno, and Carson City — and frequently work with clients outside the Tahoe area through virtual design consultations and insured shipping.

Need your jewelry repaired or appraised before starting a new design? Visit our Jewelry Repair page or learn about Jewelry Appraisals.

Start Your Custom Design Journey Today

930 Tahoe Blvd # 203 Incline Village, NV 89451

Sunday-Monday (Closed)

Tuesday-Friday (10am-5pm)

Saturday (11am-4pm)

Have more questions? Visit our Frequently Asked Questions Page.